For the new ZDF Sportstudio design "Orange Heat" by the agency Brand New Media from Hamburg, we implemented and extended the comprehensive real-time toolkit for live events. The result is a powerful system that enables rapid content creation and can react directly to live action.
With "Orange Heat", ZDF's sports presentation received a new, dynamic visual identity. We were entrusted with implementing the central real-time toolkit and extending it with numerous features. This allows editors and operators to adjust content in seconds and respond flexibly to current match situations. We are particularly delighted to see the system now in live use at many sports events and to provide operational support. ZDF Sportstudio